Slovakia DOOH Inventory Report 2026 – Lurity Network

Method and Data Source#

This report presents a comprehensive overview of Lurity's Digital Out-of-Home (DOOH) network inventory as of August 2026, with a specific focus on Slovakia. The data is derived directly from the Lurity Exchange, our proprietary inventory management system, which provides real-time synchronisation of all active screens and venues. Every number presented herein is a verified count from our live network. This first-party data offers international advertisers precise, up-to-date information for strategic campaign planning within the Slovak and Czech markets.

Lurity operates as a DOOH advertising network and a self-serve booking platform, enabling advertisers to directly select locations and dates using an online planner. The system provides immediate pricing for any selection, allowing for transparent budgeting before campaign commitment. Once launched, every campaign includes detailed delivery reporting, ensuring full accountability. For a foundational understanding of this medium, you can explore what is DOOH advertising.

Screens and Venues in Slovakia#

As of August 2026, the Lurity network encompasses a total of 735 screens spread across 339 venues in 207 cities throughout Slovakia and Czechia. Focusing on Slovakia, our network comprises:

382 screens 141 venues * 49 cities

This distribution ensures significant reach and diverse placement opportunities across the country, from major urban centres to smaller, strategic locations. The remaining inventory is located in Czechia, contributing to a robust regional presence.

City Distribution#

The strategic placement of screens within key cities across Slovakia offers advertisers targeted reach in high-traffic and commercially significant areas. The following cities represent the largest concentrations of Lurity screens in Slovakia as of August 2026:

Bratislava: 100 screens / 34 venues Košice: 81 screens / 23 venues Banská Bystrica: 26 screens / 5 venues Prešov: 21 screens / 6 venues Liptovský Mikuláš: 16 screens / 4 venues Trenčín: 15 screens / 3 venues Žilina: 11 screens / 4 venues Poprad: 9 screens / 4 venues

This detailed city-level breakdown allows advertisers to choose DOOH locations and screens with precision, aligning their campaigns with specific geographic targets. For a comprehensive list of available locations and their live screen counts, please refer to our inventory listings.

Venue Environments#

The Lurity network's screens are strategically distributed across a variety of venue environments, catering to diverse advertising objectives and audience reach strategies. Understanding these environments is crucial for effective campaign planning. As of August 2026, the breakdown of screens by venue environment across the entire Lurity network (Slovakia and Czechia) is:

retail.mall: 279 screens in 52 venues other: 195 screens in 75 venues residential: 120 screens in 118 venues retail: 103 screens in 81 venues transit: 25 screens in 7 venues entertainment: 8 screens in 4 venues * office: 5 screens in 2 venues

Understanding Venue Types

Retail.mall: High-footfall environments within shopping centres, ideal for consumer goods, fashion, and promotional campaigns. These locations often target a diverse audience actively engaged in shopping activities. Residential: Screens placed within apartment buildings or residential complexes, offering repeated exposure to residents in their daily routines, suitable for local services, home-related products, and community information. Retail: Screens in standalone retail stores or commercial areas outside large malls, offering targeted advertising at the point of sale or in commercial districts. Transit: Locations within public transportation hubs, such as bus stations or train stations, reaching commuters and travellers. These environments provide opportunities for high-frequency exposure during waiting times. Entertainment: Venues like cinemas, theatres, or event spaces, reaching audiences during leisure time, suitable for lifestyle brands, events, and food & beverage promotions. Office: Screens within business parks or office buildings, targeting professionals and corporate audiences with relevant B2B or premium consumer advertisements. * Other: This category encompasses a range of unique or niche locations that do not fit neatly into the primary categories, providing bespoke advertising opportunities.

This diverse range of venue types allows advertisers to tailor their campaigns to specific demographics and mindsets, optimising engagement based on the environment.

Screen Formats and Resolutions#

To accommodate a wide array of creative content, the Lurity network supports both landscape (16:9) and portrait (9:16) canvases. Every screen in the network is a digital display, ensuring high-quality playback for all advertisements. The screen resolution diversity also allows for flexibility in creative adaptation.

As of August 2026, the primary screen resolutions in use across the Lurity network are:

1920x1080: 411 screens (Standard Full HD, typically landscape) 1080x1920: 326 screens (Full HD, portrait orientation) 2160x1080: 3 screens 1560x624: 2 screens 2016x672: 2 screens 1024x640: 1 screen

This distribution highlights a strong presence of standard Full HD screens, both in landscape and portrait formats, making it straightforward for advertisers to adapt existing digital creative assets. The availability of both orientations is key for visually impactful advertising, whether it's a traditional horizontal video or a vertical static image designed for mobile-first consumption. For more details on common industry terms, consult our glossary.

What This Means for Advertisers#

This detailed inventory report provides international advertisers with the verifiable data necessary to make informed decisions about their DOOH campaigns in Slovakia and Czechia. The Lurity network offers a streamlined approach to campaign execution, from planning to reporting.

Targeted Reach and Flexibility

The diverse geographic and venue distribution means advertisers can precisely target specific regions, cities, or even types of environments. Whether your goal is broad brand awareness or hyper-local engagement, the network’s structure supports varied strategies.

Transparent Planning and Booking

Our self-serve platform allows you to pick specific locations and dates, providing an immediate price for your selection. This transparency in how DOOH advertising pricing works empowers advertisers to control their budgets effectively without hidden costs. The process is designed to be intuitive: select, price, upload creative, and launch. Learn more about how booking a campaign with Lurity works.

Creative Adaptation

With a strong majority of screens supporting standard Full HD resolutions in both landscape and portrait orientations, advertisers have ample creative flexibility. This ensures that your visual content can be displayed optimally, maximising its impact.

Campaign Accountability

Every campaign run through Lurity includes comprehensive delivery reporting. This feature allows advertisers to track campaign performance based on actual screen plays, providing valuable insights and demonstrating return on investment.

Limitations of This Dataset#

While this report provides verified first-party data directly from the Lurity network, it's important to acknowledge its specific scope and limitations:

Network-Specific Data: All figures and insights presented are exclusive to the Lurity network and do not represent the entire DOOH market in Slovakia or Czechia. They should not be extrapolated as market-wide statistics. Snapshot in Time: The data reflects the inventory as of August 2026. While the Lurity Exchange is live-synchronised for booking, the aggregate figures in this report are a static snapshot from that specific date. The network is dynamic and may evolve over time. * No Audience Guarantees: This report focuses solely on screen and venue counts, resolutions, and geographic distribution. It does not include audience demographics, footfall figures, or guaranteed impressions. Advertisers should consider their own audience research in conjunction with this inventory data. Pricing is dynamic and determined by advertiser selections within the self-serve platform.